Illustrative annual plan · Your practice shapes the themes.
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A CONNECTED CAMPAIGN · SAMPLE PLAN
This week’s content calendar
Plan together
MONSocial postReview creative
TUEAd creativeShare feedback
WEDEmailReview copy
THUArticleFinal details
FRINext weekPlan together
FROM YOUR STUDIO. INTO THEIR DAY.
One identity. Every touchpoint.
Explore the finished formats
Wild Life
Sunshine
Revive
Northstar
Rooted
Daybreak
Original campaign drafts · Golf + Play More moments that matter.
SOCIAL · LIFESTYLE SERIESSample review
A first conversation.
A recognisable visual identity, carried through the moments that matter to a practice’s community.
Feedback + approvals +
Feedback, together.
Sample conversation
PRACTICE · SAMPLE
Could we see how this direction works across a few different moments?
POWERSURGE · SAMPLE
Here are two from the same visual series. The shared layout keeps the practice recognisable.
Illustrative campaigns with fictional people. These are proposed social layouts, not published posts or patient results. The email uses fictional Flourish Chiropractic and Dr. X. Campaign checklist choices stay local; no appointment is booked or message sent.
Your ideas. Our creative team. A clear next step.
Review the work PowerSURGE prepares for your practice, leave feedback beside the creative and keep approvals in the same conversation.
Social + adsEmail + websitesArticles + playbooksFeedback + approvals
Help people see what your care could make possible—and give that interest somewhere to go.
YOUR AI PATIENT-FLOW TEAM
Meet your AI patient-flow team.
Keep your team in control.Give each step a specialist—from the first question to a prepared visit and a welcome return. All working in PowerPANEL, with your team in the loop.
by PowerSURGE
Conversations and next steps, working together.
FinnNew inquiry→CONTEXT CARRIED TOBrock · bookingYour team at the heart of the care.
SEE THE CONVERSATION. THEN THE HANDOFF.
Illustrative scenarios. Choose a role, or watch the examples.
Role 1 of 5 · Finn
XYZ Chiropractic
I’m interested. Just not sure what a first visit involves.
Happy to help. Here’s what to expect at XYZ Chiropractic. What would you like to know before booking?
An evening appointment would help.
Text Message
Finn for Follow-up
Keep interest moving.
Give interested people useful answers and a clear next step, without making your team chase every conversation.
Good marketing needs more than a fast reply. Bring the design, campaign details and community care into the same conversation.
✦ Your PowerSURGE creative teamExplore the support roles
Dax · “The Designer”
Be the practice they remember.
One recognisable idea, carried from the first ad to the email, page and next step. Dax helps turn your direction into work that feels like your practice—not a template with your logo dropped in.
Look like the practice you are. One distinctive voice and visual identity across every touchpoint.
Give people a reason to choose you. Turn your care and philosophy into messages that matter to their lives.
Keep the connection going. Follow the first impression with useful emails, clear answers and an easy next step.
NEXT IN THE STUDIOApproved direction. Otto connects the pieces.
⚡THE DESIGN DESK
One creative system. Made to be seen.
The message. The page. The conversation. Original campaign examples · Proposed email · Useful reading
The design deskConnected creative, in context.
fFacebook•••
XXYZ ChiropracticIllustrative post · ◉
More golf. Less sitting out. Creative that starts with what people love.
Like Comment Share
Instagram•••
XxyzchiropracticIllustrative post
xyzchiropractic More skiing. Less missing out. One recognisable identity, wherever they see you.
Original campaign examples in illustrative app frames. No live post or engagement results implied.
Email preview
Your day is bigger than back pain.Flourish Chiropractic · Dr. X · Sample email
Website designs, in context.Matching campaign mockups in motion.
Website design previews
Original website directions for illustrative clinic brands.
Life Effect Centers · Resource CenterProject design preview · Captured October 29, 2026
Resource CenterHero, six categories and featured explanations
Actual project screen, not a live clinic page. Controls pictured inside the screenshot are not interactive.
Chiropractic Helps! · Campaign exampleMore Golf · Proposed illustrative post
The early tee time. The people you play with. The trip you have been planning. Golf can mean much more than a score. If discomfort is changing how you take part, talk to your chiropractor about your concerns and options.
LikeCommentShare ↗
Original Golf campaign artwork and caption · Proposed Facebook layout. Illustrative campaign with fictional people. No real clinic, patient story, treatment outcome or published post is represented.
Instagram♡ ◇
CH
Chiropractic Helps! · Campaign exampleMore Skiing · Proposed illustrative post
♡ ◯ ↗▱
The season pass. The mountain weekends. The family tradition. There is a lot wrapped up in a day on the slopes. If discomfort is changing your plans, ask your chiropractor about an assessment and your options.
Original Skiing campaign artwork and caption · Proposed Instagram layout. Illustrative campaign with fictional people. No real clinic, patient story, treatment outcome or published post is represented.
Email preview
Your day is bigger than back pain.
F
Flourish ChiropracticSample details
Life Effect Centers · Resource CenterProject design preview · Captured October 29, 2026
Resource CenterHero, six categories and featured explanations
Actual project screen, not a live clinic page. Controls pictured inside the screenshot are not interactive.
Chiropractic Helps! / More GolfOriginal conversation guide
BRING THE QUESTIONS THAT MATTER
Questions worth bringing.
You can begin with a question. Find out what the practice offers and what a first visit would involve for you.
01What does a first visit involve?
02How will we discuss my concerns and goals?
03How will you explain whether care is appropriate?
04What are the fees and options before I decide?
Read the original conversation notes +
Should I mention lessons or an upcoming golf trip?
Yes. Tell your chiropractor what you have planned, when it is happening, and which activities concern you. Ask what an assessment could clarify and whether care may be appropriate for your individual concern.
How do I know whether care is right for me?
That is a conversation to have with your chiropractor, informed by an assessment of your individual concern. Ask about the reasoning, options, benefits, and risks before making a decision.
What should I ask before a first visit?
Ask what the appointment includes, who you will meet, what to bring, the fees, and how the practice will explain your options. You can use the questions checklist on this page to prepare.
Nothing is submitted or stored. The practice would assess your concern and explain whether care may be appropriate.
Native excerpt of the original campaign’s conversation checklist and questions. Illustrative example; no clinic identity, patient story, treatment outcome or live booking is represented.
AI roles and optional payment tools are configured around your practice and agreed scope.
THE PEOPLE BEHIND YOUR GROWTH
A login isn’t a working system.
Powerful software is the start. PowerSURGE brings the chiropractic strategy, creative, configuration and support that turn it into a working system for your practice.
“It’s changed my practice. … This has just been a godsend for us.”
Dr. Jeff On his PowerSURGE marketing experience
“It’s changed my practice. It’s changed our approach.”
Dr. Jeff
CLIENT EXPERIENCE
A plan for your practice.
Start with the priorities that will help your practice now.
The connections made.
Messages, calendars and workflows configured and tested together.
Your team, ready.
Practical onboarding and support to help your people use the system.
Where would it make the biggest difference?Let’s look at what you have and find your starting point.
PowerPANEL is PowerSURGE’s branded HighLevel marketing platform, shaped around chiropractic practices. We help you choose the right starting point, connect the tools, configure the workflows and get your team comfortable using them.
Dr. John valued a team he could reach—and training his staff could put to use.
Yes. Your clinical records and care decisions stay in your clinical workflow. We review the actual booking and communication connections, then choose how PowerPANEL fits around the tools your team already uses.
03
Are all five AI agents included?
+
Up to five functional AI roles can be configured as part of your agreed setup. We choose the jobs, channels and handoff points around your practice, so each role has a clear purpose and your team knows when to step in.
04
Can my team take over a conversation?
+
Yes. The conversation, contact record and assigned action stay visible. Your team can step in with context, and questions requiring clinical judgment or personal attention should go to the appropriate person.
05
Do I need the whole system right away?
+
Start with the job you want working better—responding to inquiries, booking, follow-up, your online presence or clearer reporting. We look at the tools you already use and map the right setup around your priorities, with room to connect more of the journey.
For Dr. Stacey, the difference was a clear plan for what happened next.
Your practice / Overview CONNECTED
Wild Life 
Sunshine 
Revive 
Northstar 
Rooted 
Daybreak 
Email preview
How long is an appointment?
Hi Maya! First visits get a little extra time to settle in and talk things through 😊 Follow-ups are usually shorter. Is this your first visit with us?