Ready To Turn On A Steady Flow Of "Referral-Like" New Patients?
Where are all the new patients?
The short answer… ONLINE.
Marketing rule #1 is to hang out where your audience is, and with 68% of the US population shopping, chatting on sharing on Facebook, you could be missing out on the largest pool of new patients.
If you sometimes feel...
…enough people aren’t saying “YES” to your recommendations
…that you need more volume in order to create a sustainable practice
Getting New Patients Through Your Door
Effective marketing involves a POWERFUL process which bridges the gap between two points – your future patients’ current less than desirable state & their future more desirable state.
We call it “The Buyer’s Journey”.
.01 - Identify
They realize how how big of a deal their problem really is. Without first understanding the magnitude of the issue, the prospective patient will not respond to our presented solution.
.02 - Realization
They realize you have a method to solve the problem. Curiosity is induced and the pathway between their current less than desirable self and future more desirable self is starting to become more clear.
.03 - Trust
It is an essential step in the buyer’s journey to develop a sense of trust with your prospect. Once they know you have a solution for them they first need their emotional needs satisfied in order to become a buyer.
.04 - Epiphany
To prove you have a solution that works, while overcoming any doubt that may arise. This is their epiphany moment.
.05 - Invest
The trust that they’ve placed in you and your solution is validated so they invest.